With just 10 weeks to plan, B Line managed every detail—from hotel selection and housing management to event design, branding, décor, food and beverage, on-site logistics, and moments of surprise and delight throughout the week! We pulled off a full-scale branding package in under four weeks, impressing both execs, attendees a venue with bold, on-theme signage that had never been done before. We activated multiple spaces throughout the program to create unique experiences while keeping the group on property. From the camping theme kickoff, poolside welcome, neon beach party, and Oscar-style awards and glow casino night we infused flair and fun every step of the way.